SKAI Rebranding: Graphics Package

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by YETI PICTURES - TONY ZAGORAIOS

NOMINT's creative team, led by our director Tony Zagoraios and our creative director Christos Lefakis created the brand's new image including Logo, Graphics package, TV Idents and News Opener.

We developed every single detail for the brand's Graphics Package that caters to the needs of all three different programming zones, morning, afternoon and evening prime. We wanted each zone to have its own unique sub-identity with its own colour coding, its own form and animation, while they all follow the same governing principles of concept and design.